Roei Weinberg[ 01 ]
Direction & Cinematography
From first concept to final frame.
Direction is more than running the camera, it's deciding what enters the frame, what doesn't, and how the story reads. I've directed commercials, brand films, music videos, and trailers, with crews from two people to two dozen. The shot serves the story, not the other way around.
What's included
Commercials & campaigns
Full production, talent management, working with brands and agencies.
Brand films
Corporate storytelling that lands, interviews, spaces, process.
Music videos
Visual collaboration with artists, concept to post.
Theater trailers
Capturing the show and cutting a trailer that fills seats.
Process
- 01
Brief
First meeting, what's needed, for whom, by when. Goals, audience, budget.
- 02
Pre-production
Storyboard, locations, casting, schedule. Everything locked before the set.
- 03
On set
The shoot day. Crew leadership, working with talent, executing the shots.
- 04
Delivery
Full post, edit, color, sound, deliverables in every format you need.
Selected work
Next discipline
02